Trade dress is important. Coyote Tracks: Iconic
“Try introducing a soda in a container that’s easily mistaken for a Coke bottle and see how far “har har har, you can’t patent curved glass!” gets you as a defense.”
Check out this post.
Trade dress is important. Coyote Tracks: Iconic
“Try introducing a soda in a container that’s easily mistaken for a Coke bottle and see how far “har har har, you can’t patent curved glass!” gets you as a defense.”
Check out this post.
Posted 8 months ago & Filed under trade dress, design, intellectual property, brand, iconic, 40 notes
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(via Gruber)
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talksoon reblogged this from chipotle and added:
Wonderful article.
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zachpennington reblogged this from chipotle and added:
Bingo.
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maxdrukman reblogged this from chipotle and added:
values design, must value...language. Design...range of...
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benzado reblogged this from chipotle
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stellarvisions reblogged this from chipotle and added:
defense.” Check
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iphoneyou reblogged this from chipotle
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veggiezombiex reblogged this from chipotle and added:
trading over $700 today.
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waxbullets reblogged this from chipotle
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adamschoales reblogged this from chipotle and added:
Really good way of thinking of it. If it were any company other than Apple people would be all for it. (via, who else,...
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seatell likes this
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seanr reblogged this from chipotle and added:
January, I wrote this:...I then followed up...iPhone’s...
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mattriopelle reblogged this from chipotle and added:
Iterative enhancements
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sangsara reblogged this from chipotle and added:
Best bit of tech writing on the reaction to the iPhone 5’s design that I’ve seen.
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